Sony doesnt give discounts apparently. Maybe its too much work relisting 1500 dlcs across all of the sony worldwide stores.
If Ubisoft comes out with a new game July 15th at Forward... you should switch to Steam.
But then again, if there is a new game, they'll prolly make everyone use the Ubisoft store. Ugh.
Sony has a small sale always going on, but they still gouge. 5 year old games still sell for $39 (or $50 or $60 or more for the Deluxe editions)
On the next generation, getting the disc based PS5 might end up being the cheaper option.
Then you can save $5 or $10 a game by preordering a disc on amazon.